CANNES, France (Reuters) - Paid to have their finger on the consumer's pulse, the Mad Men of advertising are under mounting pressure from clients to adapt to a fast-changing digital age where simply shifting marketing dollars online from old media no longer cuts it as a strategy.
from Reuters: Business News https://ift.tt/2KskFvM
from Reuters: Business News https://ift.tt/2KskFvM
Ad infinitum? Mad Men seek new pitch for digital age
![Ad infinitum? Mad Men seek new pitch for digital age]()
Reviewed by Tha Kur
on
June 26, 2018
Rating:
No comments: