Solo-built SaaS for automating Meta/Google ads
Hey HN, I’m Efe, a solo founder currently based in Poland through the Erasmus for Young Entrepreneurs program. I’ve been working on a bootstrapped SaaS called Adgrow that automates paid advertising for small e-commerce brands. This all started because I was running an email marketing agency and realized something: Most of the DTC and e-com brands I worked with either had no idea how to scale ads properly or were burning money on freelancers and agencies with no visibility or feedback loop. They needed automation — but without the bloated tools or 4-figure monthly retainers. So I decided to build what I wish they had: A lean dashboard to launch and manage Meta + Google campaigns Lightweight performance analytics (think ROAS and attribution, minus the noise) Pre-built workflows for lead generation, abandoned cart, promos etc. Adgrow is now functional and live. I’m still in the early stages — no team, no funding, just learning in public. To validate early and get real user feedback, I’ve launched a lifetime deal that helps fund the project while giving early adopters a lot of value. Here’s the link if you're curious or want to try it: https://ift.tt/Eb24wMq Would love your feedback — especially from other indie hackers, marketers, and SaaS builders. What would you expect from a tool like this? What’s missing? What’s too much? Happy to answer any questions and iterate on this. Thanks, Efe 1 comments on Hacker News.
Hey HN, I’m Efe, a solo founder currently based in Poland through the Erasmus for Young Entrepreneurs program. I’ve been working on a bootstrapped SaaS called Adgrow that automates paid advertising for small e-commerce brands. This all started because I was running an email marketing agency and realized something: Most of the DTC and e-com brands I worked with either had no idea how to scale ads properly or were burning money on freelancers and agencies with no visibility or feedback loop. They needed automation — but without the bloated tools or 4-figure monthly retainers. So I decided to build what I wish they had: A lean dashboard to launch and manage Meta + Google campaigns Lightweight performance analytics (think ROAS and attribution, minus the noise) Pre-built workflows for lead generation, abandoned cart, promos etc. Adgrow is now functional and live. I’m still in the early stages — no team, no funding, just learning in public. To validate early and get real user feedback, I’ve launched a lifetime deal that helps fund the project while giving early adopters a lot of value. Here’s the link if you're curious or want to try it: https://ift.tt/Eb24wMq Would love your feedback — especially from other indie hackers, marketers, and SaaS builders. What would you expect from a tool like this? What’s missing? What’s too much? Happy to answer any questions and iterate on this. Thanks, Efe
Hey HN, I’m Efe, a solo founder currently based in Poland through the Erasmus for Young Entrepreneurs program. I’ve been working on a bootstrapped SaaS called Adgrow that automates paid advertising for small e-commerce brands. This all started because I was running an email marketing agency and realized something: Most of the DTC and e-com brands I worked with either had no idea how to scale ads properly or were burning money on freelancers and agencies with no visibility or feedback loop. They needed automation — but without the bloated tools or 4-figure monthly retainers. So I decided to build what I wish they had: A lean dashboard to launch and manage Meta + Google campaigns Lightweight performance analytics (think ROAS and attribution, minus the noise) Pre-built workflows for lead generation, abandoned cart, promos etc. Adgrow is now functional and live. I’m still in the early stages — no team, no funding, just learning in public. To validate early and get real user feedback, I’ve launched a lifetime deal that helps fund the project while giving early adopters a lot of value. Here’s the link if you're curious or want to try it: https://ift.tt/Eb24wMq Would love your feedback — especially from other indie hackers, marketers, and SaaS builders. What would you expect from a tool like this? What’s missing? What’s too much? Happy to answer any questions and iterate on this. Thanks, Efe 1 comments on Hacker News.
Hey HN, I’m Efe, a solo founder currently based in Poland through the Erasmus for Young Entrepreneurs program. I’ve been working on a bootstrapped SaaS called Adgrow that automates paid advertising for small e-commerce brands. This all started because I was running an email marketing agency and realized something: Most of the DTC and e-com brands I worked with either had no idea how to scale ads properly or were burning money on freelancers and agencies with no visibility or feedback loop. They needed automation — but without the bloated tools or 4-figure monthly retainers. So I decided to build what I wish they had: A lean dashboard to launch and manage Meta + Google campaigns Lightweight performance analytics (think ROAS and attribution, minus the noise) Pre-built workflows for lead generation, abandoned cart, promos etc. Adgrow is now functional and live. I’m still in the early stages — no team, no funding, just learning in public. To validate early and get real user feedback, I’ve launched a lifetime deal that helps fund the project while giving early adopters a lot of value. Here’s the link if you're curious or want to try it: https://ift.tt/Eb24wMq Would love your feedback — especially from other indie hackers, marketers, and SaaS builders. What would you expect from a tool like this? What’s missing? What’s too much? Happy to answer any questions and iterate on this. Thanks, Efe
Hacker News story: Solo-built SaaS for automating Meta/Google ads
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April 06, 2025
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