A marketplace that kills the hidden ad-waste tax in e-commerce
E-commerce has a silent cost nobody talks about: sellers burn $50–$300 on ads just to appear in front of a buyer. That wasted spend becomes a hidden tax on every purchase. Buyers think they’re “getting the best price,” but they’re actually paying for the seller’s acquisition cost. Baqqla flips the model. 1. Buyers post what they want. 2. Multiple sellers receive the request instantly. 3. Sellers compete directly — no ads, no ranking games, no auction-driven pricing. The result: the ad-waste layer collapses, and prices normalize. https://ift.tt/WCYGsM5 0 comments on Hacker News.
E-commerce has a silent cost nobody talks about: sellers burn $50–$300 on ads just to appear in front of a buyer. That wasted spend becomes a hidden tax on every purchase. Buyers think they’re “getting the best price,” but they’re actually paying for the seller’s acquisition cost. Baqqla flips the model. 1. Buyers post what they want. 2. Multiple sellers receive the request instantly. 3. Sellers compete directly — no ads, no ranking games, no auction-driven pricing. The result: the ad-waste layer collapses, and prices normalize. https://ift.tt/WCYGsM5
E-commerce has a silent cost nobody talks about: sellers burn $50–$300 on ads just to appear in front of a buyer. That wasted spend becomes a hidden tax on every purchase. Buyers think they’re “getting the best price,” but they’re actually paying for the seller’s acquisition cost. Baqqla flips the model. 1. Buyers post what they want. 2. Multiple sellers receive the request instantly. 3. Sellers compete directly — no ads, no ranking games, no auction-driven pricing. The result: the ad-waste layer collapses, and prices normalize. https://ift.tt/WCYGsM5 0 comments on Hacker News.
E-commerce has a silent cost nobody talks about: sellers burn $50–$300 on ads just to appear in front of a buyer. That wasted spend becomes a hidden tax on every purchase. Buyers think they’re “getting the best price,” but they’re actually paying for the seller’s acquisition cost. Baqqla flips the model. 1. Buyers post what they want. 2. Multiple sellers receive the request instantly. 3. Sellers compete directly — no ads, no ranking games, no auction-driven pricing. The result: the ad-waste layer collapses, and prices normalize. https://ift.tt/WCYGsM5
Hacker News story: A marketplace that kills the hidden ad-waste tax in e-commerce
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November 30, 2025
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